CHAPTER VIII. A MATTER OF AESTHETICS-4

1983 Words

"Now in my own pocket I have four letters just received concerning 'Heart Talks.' These letters have names signed to them that are familiar in every house-hold in the U.S.A. Listen to this one from Detroit: "DEAR MR. CARLETON: "I want to order three thousand more copies of 'Heart Talks' for distribution among my salesmen. They have done more for getting work out of the men than any bonus proposition ever considered. I read them myself constantly, and I desire to heartily congratulate you on getting at the roots of the biggest problem that faces our generation to-day—the problem of salesmanship. The rock bottom on which the country is founded is the problem of salesmanship. With many felicitations I am "Yours very cordially, "HENRY W. TERRAL." He brought the name out in three long boo

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